ARTi Project 

Digitalization of art, transaction transparency, ownership NFT decentralization, Art popularization innovation projects.

ART-I(ART+Innovation)  means  : It adds Innovation to ART. 
The ARTi project is led by the Hooranky Foundation of Hooranky. b, a world-renowned digital media writer, and the Onggi Art Group, the world's first ancient coins distributed to Korea, and "GMCK," a 24-hour specialized cultural and artistic channel in Southeast Asia.
The ARTi Project is a global art innovation project that is being promoted by renowned artists from various fields and digital creators from different fields with the aim of digitizing artworks, decentralizing ownership, transparent trading, fluidizing ownership, and popularizing art.

Whitepaper v.Kor Whitepaper v.Eng

Hoorangky.Bae

World-renowned digital media writer Frankie..
Arti-Lead a project.

Currently, Hooranky is the CEO of this art project and is leading the art project.

"A contract for $50 million (59 billion) for five digital series (2019.08)"
"Lotte Department Store Spot Auction Frankie's KRW 2 billion (2019.12)"

ARTi_Token

Arti Token is the main payment method used within the art project ecosystem.

The ARTi token used in the ARTi project is a utility token issued by CREATIVE IDEA LIMITED in Hong Kong for Non Fungible Token (NFT) global payments under the motto of creative thinking and art.

ARTi tokens will be used as a major payment method within the foundation ecosystem consisting of companies and organizations that promote ARTi PROJECT in Korea. The major companies involved in the Arti Project Foundation are mainly used in small and medium-sized galleries, art exchanges, NFT exchanges, ancient coin galleries, characters and items from many game companies, and digital arts, focusing on the Hooranky Foundation and Onggi Art Group.

ARTi token is used as a means of co-ownership, sale, auction, exhibition, donation, and payment for artworks and digital contents of famous artists abroad as well as for various NFT-enabled game items, characters, and celebrity goods.

BACKGROUND

Transforming the Art Market into NFT Digitalization.

The ARTi Project improves the problem of the art market in the digital age. We want to realize digitalization and decentralization of ownership, transparency of transactions, liquidity of ownership, and popularization of art.

The reality of the art market in the digital age.

Today's industrial environment is the era of the Fourth Industrial Revolution, which is well known for artificial intelligence and big data in the Internet revolution. However, in the field of art and art, it is still very closed, alienated from changes in the digital information revolution, such as the opacity of transactions and information asymmetry.

Problems in the art trade market.

Because it is difficult for the general public to access and expensive artworks are more difficult for the general public to own or trade, artworks are considered exclusive to the wealthy and there are bad perceptions such as illegal trade and tax evasion.

The advent of Internet and blockchain technology.

As the Internet and digital transformation speeds up, time and space constraints have enabled previously impossible transactions, and blockchain blockchain (BLOCKCHAIN) technologies and services to support digital markets, payments and security that enable them. People around the world can own a variety of assets in part, share and use them together, tokenize them as easily as a single item, and now they are able to trade NFT transactions that only trade in real as well as ownership, generating financial returns.

Digitalization Revolution of Art Using NFT Technology

To improve the existing chronic problems of this art market and digital content (music, web tunes, movies, game items) market, the art project seeks to transparentize distribution processes by recording assets on blockchain-based non-fungible tokens.

We build together

Mission of ARTi-PROJECT
Decentralization of art ownership.

Transparency in the art trade

Co-ownership Techniques

Art investment opportunities

Blockchain Technology Integration

NFT Digitization

Product Digital Content

NFT Certificate of Authorization

NFT Ownership Transaction

Forgery and alteration impossible

Global Trade Available

Discover creators and support creativity

an unknown writer
Digital Creator

Generate revenue from the sale of works

Encouraging creative motivation

Ecosystem Support

Popularization of art

various exhibitions

Cultural Event Content

Domestic and Global Collaboration

Art Genres and Boundaries Exceeded

Entering the K-ART Market

Leading trends in contemporary art and culture

Digitalization of Art

Convergence and expansion of art genres.

coexistence of art and profit

ArtTech Economic Activities

Improving art and quality of life

New Trend Influences

ARTi
PROJECT

This is the NFT project of art and digital contents that Arti project is promoting.

Main ARTi Service 01

01.ARTi-Blockchain

Art history management and forgery prevention services

On Arti Project's platform, you can use blockchain technology to give unique values and store information about the entire distribution as encrypted Hash values on blockchain servers to permanently and invariably without falsification. In the art market, counterfeiting, imitation, reproduction, and falsification have continued to occur, especially in the distribution process, and it is used as a means of tax evasion, crime funds, and property concealment, causing the public to lose awareness and confidence in the art trade.

Main ARTi Service 02

02.ARTi-NFT Certification

NFT Registration and Certification Services

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Arti Project introduces digitalization of artworks and registration service for NFT works along with "Korea NFT Certified Authority". In the meantime, there has been a problem of how blockchain technology combines with art, and Arti uses the "patent application for art storage and digitization" technology of Korea NFT Certificate Authority to digitalize art and register and certify ownership.

The artist certifies himself as authentic, permanently records it on the blockchain "public digital ledger", contains information on all works, including the name of the work, transaction history, and winning bid price, and information that determines the authenticity of the work through spectroscopy. Payment required for blockchain registration and authentication services through NFTization can be made with an art token.

Main ARTi Service 03

03.ARTi-X /eXchange

NFT exchanges and marketplaces

Arti Project establishes a trading platform where anyone can purchase, sell, or co-purchase art. Designed and built to tokenize all digital content into NFTs. Through this, anyone in the public can become an art owner with a small amount of money and generate profits through transactions.

Main ARTi Service 04

04.ARTi-Filter

NFT Works Filtering Certification System

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In order to enter the art platform, security technologies that are different from ordinary e-commerce are required, and creators, artists, and collectors must go through real-name authentication and anti-money laundering procedures.

Arti Platform reviews and certifies the authenticity of works through NFT certification institutions and experts. As reckless items that are not verified in the current NFT market come up, quality deterioration can be eliminated in advance. Certified artworks issue unique tokens with irreplaceable hash values by applying NFT technology to prevent forgery of ownership, and irreplaceable unique tokens are registered and stored in the blockchain. Within the Arti Marketplace, the payment method is centered around the Arti token.

Main ARTi Service 05

05.ARTi-NFT Wallet

NFT Token Wallet

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Developed based on ERC-20, ERC-721, and ERC-1155, Arti Wallet has two main functions: purchasing for NFT purchases and wallet for NFT asset management.

The 'NFT Crosschain Wallet' is available, allowing all blockchain-based NFTs in the world to be managed in one place. To achieve this, Arti Wellet integrates with several decentralized exchanges to promote high liquidity in NFT tokens. Arti tokens will complement the arti ecosystem by creating a sustainable token economy, and achieve transaction finality in the safest and most transparent way.

Main ARTi Service 06

06.ARTi-Auction

Host art exhibitions and auctions

Arti Project invites famous artists and digital creators from home and abroad to hold regular and irregular exhibitions and auction events of famous artworks. In particular, we will hold offline exhibitions through Onggi Art Group Gallery Network, which has international know-how in holding and operating exhibitions, as well as global broadcasting broadcasting through GMCK Hallyu channel of Art Project, and online exhibitions through YouTube and social influences.

In addition to artworks, exhibitions and auctions will be held for NFT works that are rapidly growing around the world, including various digital contents, digital art, game items, and characters. In particular, unknown artists, who have not been much disclosed to the public, can be given a chance to participate in the exhibition, giving unknown artists a chance to debut and promote. Admission to the exhibition and sale of goods can be paid with ARTi tokens.

Main ARTi Service 07

07.ARTi-STAR

Korean Wave and Celeb Items NFT Service

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It is a Hallyu NFT celebrity item service that continues to promote and sell Southeast Asian Hallyu NFT items centered in Thailand through GMCK, which operates the Korean Wave broadcasting channel of Arti Project Foundation, and expands its platform globally through Arti Token payment system.

As a major service, we can use Arti Token to support the celebrity or pay compensation for fan activities within the fan club application to experience fan activities through tokens.

In particular, limited-edition celebrity goods (planned products released by certain brands, celebrities, etc.), digital photo book purchases, and collection auction can be NFTed to reduce barriers for overseas fans to access the Korean Wave and seek to expand their activities.

Main ARTi Service 08

08. ARTi-CSR

Donation and cultural volunteer work;

Arti Project aims to popularize art and improve the quality of life through art for sustainable growth through social value realization. To realize this, we will promote various donation activities and cultural volunteer activities.

In particular, 10% of the proceeds from the sale or auction of artworks generated through the Arti Project are donated to the artist's support projects, cultural, artistic, and digital content development. In addition, 5% of all ARTi tokens issued are also used in the name of donations and creative support.

ARTi
ECO SYSTEM

Famous artists, NFT-related companies, organizations, and individuals from various fields of art are participating in the Arti Project.
Major operating ecosystems include the hooranky Foundation, Onggi Art Group, Lydia Collection, and GMCK. 

Arti Project Core Ecosystem 1

Hooranky.B's Media Foundation. a world-class media writer

ARTi Project CEO with Hooranky. Bae

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hooranky_World-renowned Digital Media Writer
CEO of the Arti Project Foundation

Hooranky (real name, Bae Han-sung) is a global digital media artist.
Hooranky is a writer who abstracts digital into media.

In August 2019, five digital images were contracted for $50 million (59 billion). In December 2019, Global Lotte Department Store in Korea held a spot auction under the name of "Art Museum in the Department Store" as a marketing strategy, and in 30 minutes, Frankie's work was sold for 2 billion won. Such a hooranky effect has led other department stores in Korea to benchmark the handling of art.

He worked as an assistant in the production of his father’s work, “Baedong Shin," a unique figure in Korean watercolors, and later worked in Seoul to and from Rome and Eastern European cities, New York, Iwaki, Tokyo, Beijing, Shanghai, Bangkok, and Chiang Mai. From 2009 to 2013, for the first time in Korea, art was displayed in a global online marketplace to introduce Korea's high-quality artistry, opening the way to access customers from all over the world.

As a digital media artist, hooranky experiences a lot of media and expresses the free harmony of mutual cooperation between them in conversation. Based on the online global art marketing mix, he has set the scope of his artwork to the point of sale, introducing his work to the global market through online marketplaces, and making him famous as a global digital media artist.


01. Hooranky, 5 collections sold for a total of $50 million (about 59 billion won).

September 2019 – February 2020 (6 months) Jamsil Lotte Avenuel 3rd floor (Belamuse)
(Source: Chosun Biz  2019.09.23). A department store that sells art department store.Lotte Pleated, hooranky 5 pieces sold for 59 billion won) https://biz.chosun.com/site/data/html_dir/2019/09/23/2019092300797.html



02. Artist hooranky,
       Lotte Department Store’s ‘Premium Spot Auction’ won 2 billion won


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On November 29, 2019, Lotte Department Store’s Avenuel World Tower branch in Jamsil held ‘Premium Spot Auction’. Just 30 minutes after the auction began, artist hooranky's "Hoo 20191117" won KRW 2 billion. Jamsil Lotte Avenue 3rd floor (Belamuse)

(Source: Chosun BIZ)
https://biz.chosun.com/site/data/html_dir/2019/12/15/2019121500205.html



03. hooranky dedicated work,
50th anniversary of Jeon Tae-il, selling NFT worth 150 billion won.


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On October 14, 2020, to commemorate the 50th anniversary of Jeon Tae-il, world-renowned digital media artist hooranky unveiled a digital art work based on Jeon Tae-il along with the 50th anniversary event committee.

The June Resistance Succession Association, a division, decided to issue the 50th anniversary painting dedicated by world-renowned digital media writer Frankie as a Non-Fungible Token (NFT) of 150 billion won.

It is referred to as a financial resource to convert ownership of actual artworks into digital distributed ownership and to open the door to the digital art industry in which the copyright of the artist is applied.

SOURCE: Yonhap News Agency 2021.04.03. https://www.yna.co.kr/view/AKR20210403043600004?input=1195m



04. Hooranky, SUPER KPA’s work.
“K-POP and K-ART" and SM promote Korean Wave art.

On November 27, 2020, "Beyond LIVE - 2020 KPOP X KART CONCERT SUPER KPA" released hooranky's work and SM Entertainment's SM Entertainment.
Kangta, BoA, TVXQ, Lina, Super Junior, SHINee, EXO, Red Velvet, NCT, SuperM, Aespa, Seasoning, Bray, Giant Pink, Solhee
Successful collaborations with their singers Super Junior and NCT DREAM were held.


The encounter between SM's Super Entertainment singers and Super Art hooranky,
It will continue to be a collaborative stage of K-ART & K-POP with SM.


05. hooranky Luxury Collaboration
□ Kim Deok-soo Samulnori
□ Samsung Luxury Harman (JBL)
□ Collaboration with the Ban Ki-moon Foundation


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❶ Working on digital media art on Screen X with Kim Deok-soo Samulnori
Kim Deok-su, a world-class percussionist, and a meeting with world-class luxury painter hooranky.

❷ hooranky's world-renowned collaboration with Samsung's JBL
Starring with entertainment show Kwon Hyuk-soo, Sleepy, Aiki, etc. to promote Samsung Harman (JBL) overseas.

❸ Ban Ki-moon Foundation and Child Support Donations in Underdeveloped Countries around the World
Philharmonic Orchestra Sponsored Night Event Hosted

Arti Project Core Ecosystem 2

Onggi Art Group

Onggi : the lagest Art Cooperation in Korea.

onggi

Onggi Art enterprise specializing in art and culture.

Onggi Art Group has a large-scale playground located in Gangnam, Seoul, and serves as a hub for creators and artists in the field of art and culture. Currently, we operate a luxury museum and art gallery in Ramada Seoul Hotel, and we have an art museum and gallery in Giheung.

Major businesses are luxury brand and gallery operation. Art auction, digital content development, entertainment, performance business, cultural business. We run online live commerce.

Currently, Onggi Art Group provides on-off infrastructure as the operator of Arti Project and plays a pivotal role in using Arti tokens for all affiliates.

Arti Luxury Hall

The Ramada Hotel in Seoul operates a luxury museum, and through NFTization of luxury goods, we are expanding a global network that can purchase luxury goods at home and abroad by strengthening ownership value and utilizing ARTi tokens.

Arti Luxury Hall in Ramada Seoul Hotel (based in Gangnam-gu, Seoul)

Arti Museum, Gallery

There is a 600-pyeong Onggi Art Museum and Art Gallery in Gangnam, Seoul and Giheung, Gyeonggi Province, and a new art technology process has been created by allowing artists to see artworks purchased through art projects.

All admission fees, admission fees, and purchase of works can be purchased using ARTi tokens…

Arti Museum and Gallery (Gangnam, Seoul/based in Giheung, Gyeonggi-do)

Arti Global Live Commerce Broadcasting Corp.

It has a global broadcasting system such as stages, halls, and broadcasting facilities for live commerce, where creators sell products while doing live broadcasts that compensate for unilateral shopping shortcomings such as home shopping and Internet shopping.

In conjunction with Watermelon Media (900 million subscribers), China's largest YouTube channel affiliated with Taobao Shopping Mall in China, live commerce can be carried out through Arti broadcasting stations, and ARTi tokens will be used for all payments.

Arti Broadcasting Systems and Stages

Arti Project Core Ecosystem 3

Lidya Collections

The first Corp. to distribute Antique Numismatic in Korea

Lidya Numismatic Collection (LNC) is a representative company in the ancient coin collection market, which has been launching Korea's first ancient coin collection since 2015 and has continued to hold exhibitions in Hong Kong, China, and Japan. 

onggi

Leader in the Antique Coin collection market.

Currently, Korea has historically valuable ancient coins galleries such as KBS Art Vision "Ilsan 16 Studio Gallery" including COEX Gallery in Gangnam, Seoul, Daegu Gallery and Busan Gallery, and is also on par with the world's ancient coins industry while collaborating with Hong Kong, Austria, Switzerland and Japan.

Lidya Collection plays an important role as the operator of the art project for the field of ancient coins and NFT art.

Lydia's Collection Exhibition Book. 

Holding exhibitions of ancient coins at home and abroad

The Numismatic Collection is a collection of coins that have been circulated in currencies around the world, including old gold and silver, and its value is increasing every year due to the rarity that can no longer be produced.

According to the Coin 200 Index in the UK, it is considered a safe asset by showing a 248% price increase over the past decade and stable growth in the event of the 2008 global financial crisis. ( THE KNIGHT FRANK LUXURY INVESTMENT INDEX (KFLII) 2012, Performance of Stanley Gibbons GB250 Rarities Index and English Coin200 Index vs. Stock Markets, UK Property and Gold ).

Recently, it has been spotlighted as a new investment product that will go into the pockets of world-class art technology and NFT products.

Lidya numismatic collection Gallery Exhibition (Seoul COEX Exhibition Hall)

Gallery of Lydia Collection

Lidya Collection operates ancient coin galleries both at home and abroad.
Arti tokens are used as the primary payment method for purchasing ancient coins, participating in exhibitions, and participating in auctions through arti projects.

Lidya Collection Global Gallery

Arti Project Core Ecosystem 4

GMCK

Global Marketing Chain Korea

GMCK (Global Marketing Chain Korea) is a Korean Wave content company that has signed an exclusive contract with STARK, the only Korean content channel among Thai broadcasts, and exclusively provides various Korean contents such as Korean dramas, web dramas, lifestyle contents, real-time entertainment news and music shows.

onggi

Leading NFT magnetization through global Korean Wave content channels

GMCK uses ARTi tokens for Korean Wave cultural contents, goods products, and fandom points in the Korean Wave market in Southeast Asia and Thailand through the ARTi project.

onggi

STARK is a content entertainment channel specializing in Korean culture that is being transmitted around the clock to 18 million households (90% of Thailand's total households) through major satellite platforms, cables, IPTV, and OTT platforms in Thailand.

Artist with GMCK

STARK and GMCK are not only domestic celebrities but also global stars including Janet Jackson, a world-renowned pop artist. We are selling Korean Wave cultural contents and Korean Wave products in collaboration with local Influencers in Thailand, and will expand various contents for Korean Wave fans through the ArtI project.

Local influencer activity

Marketing techniques using influencer (influential individuals) allow influencers with at least tens of thousands of followers on SNS to promote their products to their followers. GMCK is actively collaborating with influencer when selling Korean Wave culture contents and Korean Wave products locally.

Collaboration activities with celebrities, celebrities, and famous creators.

GMCK collaborates with domestic and foreign celebrities, celebrities, and famous creators to spread Hallyu culture contents globally.

Chris, the representative of GMCK.K and pop singer Janet Jackson.

*ARTi tokens can be used to purchase art works and pay for admission tickets at various galleries and exhibitions at home and abroad. *ARTi Project is developing the NFT Exchange for the first time in Korea. * You can safely trade NFT works of art registered through the Korea NFT Certificate Authority.

ARTi TEAM

ArtiProject CEO

Hooranky bae.

● ARTi PROJECT. CEO
● Painter, digital media writer

● Real name: Bae Han-sung – Son of the painter Bae Dong-shin
● 2020 collection sold for $550 million
● K-ART collaboration with K-Pop singers such as Super Junior and NCT-Dream
● Collaborate in digital media art on Screen X with Kim Deok-soo Samulnori Group
● Product collaboration with Samsung Harman (JBL) etc.

Artiproject CMO

Chris K

● ARTi PROJECT CMO
● Composer, record producer, CEO of Korean Wave channel GMCK
● More than 100 productions including Album, Drama & Movie
● CEO in Chris K limited Hong Kong (Management and business development)
● CEO IN KBOX enterainment
● Janet Jackson Asia Pacific General Manager
● My Creadit Chain Block chain Asia Pacific General Manager

Artiproject CTO

Croe Kim

● ARTi PROJECT, CTO
● Full Stack Developer
● Chairman in Lidya Group
● CEO in YCONS Co.,Ltd
● Representative of Korea NFT Authorized Certification
● Master of MBA at  Yonsei University
● Technical advisor for blockchain industry development research at the Ministry of Science and Technology ('19)
● Technical advisor to Yonsei University Blockchain Association

Core Team

Rajesh Khadka
Project Manager/Developer

NFT, BLOCKCHAIN, ERC-20
ERC-721 ERC-1155
FULL STACK, ANDROID, REACT, DB

Taffy V Mask
Manager

Art Tech, Digital Art,
NFT .Blockchain
Fullstack Developer (US)

Adrianne Alvarado
Marketing

Art Planning,
Business Development Marketing Associate (Philip.)

Sabina Prajapati
S. Developer

NFT, BLOCKCHAIN, ERC-20
ERC-721 ERC-1155
FULL STACK, ANDROID, REACT, DB

Sudip Adhikari
T.Developer

NFT,BLOCKCHAIN, ERC-20
ERC-721 ERC-1155
SOLIDITY/ REACT. ANDROID (JAVA)

Bake. Nomu
Planning

Game, ART& NFT Strategy Planning
(Japan)

Advisory Group

James X Hippo
Project Manager/Developer

Global ART Organizer (japan)
Liberta Global Limited CEO
Patent attorney Platform Specialist
Seoul Global Center

Martin
Manager

Kips Gallery
(NewyYork)
Associate Director 

UKNA Advisor Group
Analyst

United Kingdom New Artists-UKNA
Representative British Artists Association
Participated in Arti Project Artistic Collaboration and International Expansion Advisor

United Kingdom New Artists-UKNA

UK New Artist Association (UKNA) Advisors Group
British Association of Representative Artists.
Arti Project Onggi Group has a Korean marketing license.
Engage as an art project artistic collaboration and international expansion advisor

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PartnerShip

We are partnership Group ..together for the success of ArtiProject.

TOKEN ECONOMY

Responsive

Mobile friendly

TOKEN ECONOMY

Token Economy

NameAgeDateSalary
Jeanna Schmal 42020-01-17 $3000
Caren Rials 352020-02-18 $3400
Leon Rogol 662020-03-19 $2500
Shala Barrera 702020-04-20 $4000
Shala Barrera 702020-04-20 $4000
Shala Barrera 702020-04-20 $4000
Shala Barrera 702020-04-20 $4000
Shala Barrera 702020-04-20 $4000
Shala Barrera 702020-04-20 $4000
Shala Barrera 702020-04-20 $4000
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ARTi Project based on NFT Blockchain
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  • support@ArtiProject.com


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